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Thursday, September 29, 2005

Giant Squash + Beer = Seasonal Variety

From the St. Louis Post-Dispatch: "Anheuser-Busch Cos. is launching a series of seasonal beers available on tap, which could reinforce the brewer's already strong presence in bars and taverns.
To kick off this draught program, the nation's largest brewer this week rolls out a pumpkin-flavored beer, Jack's Pumpkin Spice Ale, for the fall. This will be the first time the company has offered seasonal beers on tap."

Coors is trying out the seasonal brew game as well. They came out with Blue Moon Pumpkin Spice Ale a few years back, hard on the heels of many microbrew pumpkin offerings.
Pumpkin Ale makes sense for autumn, but not all seasonal beers are as appetizing or sensible.

-Pabst Yellow Snow Winter Ale was not a big hit when it was introduced in December 1977.

-Miller Independence Lager, which contained gunpowder, caused several people to become ill in the summer of 1986.

-For St. Patrick's Day 2000, Samuel Adams was released in an extra-thick, green bottle. This "Patty Bottle" was advertised as "Better in a fight that the other guy's bottle".

-Lowenbrau introduced Oktoberfest Schnitzel Ale in 1981. Much like David Hasselhoff, it was big in Germany, not in the U.S.

-Corona Revolucion was introduced for Mexican Independence Day in 1993. Each bottle contained 7 ounces of Corona, 4 ounces of tequila, an agave worm, and 1 ounce of pure mescaline. After several deaths and hallucination-induced psychoses, it was pulled from the shelves.

Tuesday, September 13, 2005

Football Season = Beer Commercials

With football season comes the beer-commercial season. Beer and football go together like the proverbial peas and carrots, so it's only fitting that beer companies spend big bucks on memorable commercials. Not every beer commercial is successful, though. Some beer commercials are controversial, racist, and notorious in the industry. I've compiled a list of some of these infamous beer commercials.


- In 1972, a Schlitz commercial featured two black men removing their ski masks, placing their guns and a large bag of money on the table, and partaking in "That smooth Schlitz taste that blacks love."

- During a 1983 NFL playoff game, Miller ran a commercial promoting Miller Lite as "The Ultimate Bitch Beer."

- The Pabst brewery ran a commercial for Pabst Blue Ribbon during Super Bowl IX that involved 3 male Green Bay Packers fans sodomizing a male Chicago Bears fan with various items, one of which was a "Cold, refreshing Pabst Blue Ribbon longneck bottles. Now available in an 18 pack!"

-Anheuser-Busch ran a radio commercial in 1943 during a Giants-Eagles game that went "Budweiser. It may have a kraut name, but not that Nazi kraut taste!"